Platinum Plus Cars
Privacy Notice
Awaiting business review. This notice is being finalised. Contact the dealership using the details below if you need information before sending an enquiry.
Who is responsible
Platinum Plus Cars Limited, trading as Platinum Plus Cars, is responsible for the information collected through this vehicle enquiry website. Our company and contact details are below. This notice covers the enquiry service and our follow-up of your request.
Your enquiry
We collect your name, email address, UK phone number, vehicle preferences, preferred contact method and callback time. If you choose to provide them, we also collect your postcode, approximate down payment or monthly instalment, part-exchange and test-drive preferences, and other enquiry answers or messages. We record your privacy choices and the progress and outcome of our follow-up.
We use this information to respond to your request, discuss vehicles and take steps at your request before a possible purchase. We use relevant records to manage enquiries, prevent duplicates and abuse, secure the service and resolve problems in our legitimate interests. There is no obligation to buy. Without the required contact details, we cannot process the online enquiry; you can telephone us instead.
This form does not request bank details, payment-card details, credit scores, income, debts or underwriting documents. Please do not include them in messages. Representatives review enquiries and contact customers manually. The website does not make a credit or lending decision.
Optional marketing and advertising measurement
Future vehicle offers are optional and separate from responding to your enquiry. We rely on your consent for these offers. You can withdraw it at any time by contacting us.
Advertising measurement is also a separate choice, controlled by Cookie settings. If you accept and the relevant integration is enabled, Meta and Google may receive a limited event when you submit an enquiry and when its vehicle-purchase status changes. This can include hashed contact identifiers, advertising click identifiers, the event time and identifier, vehicle information and, for Meta where available, IP address and browser information. Hashing supports matching and does not make the data anonymous.
Your payment preference, approximate down payment, monthly instalment, part-exchange and test-drive answers, custom answers, messages and call notes are not included in advertising payloads. Advertising scripts do not run on the general enquiry form. Rejecting advertising measurement does not prevent your enquiry or callback.
You can change your advertising choice using Cookie settings. Withdrawal stops future consent-dependent processing by this website; it does not undo processing already completed. Contact us for help with data already sent to a provider. You may object to direct marketing at any time.
Systems and recipients
Authorised dealership staff use our website and self-hosted Twenty CRM to follow up enquiries. Our hosting and technical support providers process information needed to operate these systems. A private Google Sheet, when enabled, holds a limited continuity copy of contact and enquiry-status information; it excludes private answers, messages and advertising click identifiers. Enabled staff email alerts can notify the dealership about enquiries and delivery failures.
Meta and Google receive advertising information only as described above and subject to your choice. Their services may process information outside the UK. Contact us for details of the locations, provider agreements and safeguards applying to your enquiry. You can also consult Meta's privacy policy at facebook.com/privacy/policy and Google's at policies.google.com/privacy.
How long we keep information
Unsubmitted website drafts expire after 30 days. The website is currently configured to remove personal enquiry data after 180 days, subject to successful CRM delivery and a minimum 30-day safety period after that delivery. IP address and browser delivery context are scheduled for removal after 30 days. Processing already in progress can delay a scheduled removal. Limited audit, consent and suppression records may be retained to demonstrate choices, handle objections and protect the service.
CRM records, private Sheet copies and any later sale records are managed separately. We retain relevant records while dealing with your enquiry or purchase and where needed for complaints or applicable legal obligations. Contact us for the retention arrangements applying to your records or to request deletion from all relevant systems.
Your rights
Depending on the circumstances, you can ask for access, correction, deletion, restriction or a portable copy of your information. You can object to processing based on legitimate interests and to direct marketing, and withdraw consent without affecting the lawfulness of earlier processing. Contact us using the details below. We may need to verify your identity before acting on a request.
You can raise a concern with us and complain to the Information Commissioner's Office at ico.org.uk/make-a-complaint or by calling 0303 123 1113.
Business contact
Platinum Plus Cars Limited, company number 14926725
Gate 2, Unit B15, Building B, Lord North Street, Manchester, England, M40 8AD
sales@platinumpluscars.co.uk · 0161 8415551